"An Industry Perspective on Convergence, Content" & "Distribution - Content: Here, There and Everywhere"
Verizon's Edward Casale talks about the industry perspective on Convergence, Content and Distribution.
+ Although it took a while for the promise of convergence to jump from drawing board concept into the consumers' hands, it's increasingly here now, bringing users media consumption closer to the nirvana of anything, anytime, anywhere. Therefore, it is vital to understand where executives in media organizations - the producers of content - are placing their bets for the next decade of growth. Accenture presents its 'Media Content Survey 2006,' which surveyed over 130 of the most influential content executives in leading media and entertainment companies worldwide. Accenture's David Wolf will explain where the powerful decision makers believe growth will come from - new channels, new content, or new markets.
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