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Wednesday, 23 April 2008

Craig Allen
Chief Executive Officer

Spark Unlimited

Craig Allen brings to Spark Unlimited more than ten years of experience in managing creative production, launching new consumer brands and articulating franchise opportunities to a diverse range of partners while understanding how to nurture and grow new global business by pursuing collaborative programs as they become enabled through new technology.

Mr. Allen was formally the Executive Vice President and General Manager of Jim Henson Interactive where he was the primary creative architect behind The Jim Henson Company's expanded digital media activities - a program that allowed Mr. Allen to work individually and collaboratively with a wide variety of companies ranging from traditional media groups (television networks, film studios and magazines) to emerging and new media concerns working to deploy online entertainment, wireless gaming networks, and enhanced consumer products.

While Mr. Allen was able to form strategic and business relationships with a wide variety of corporate partners (including Sony Computer Entertainment, Ubisoft, Microsoft, AOL/Time Warner, IBM, Intel, AMD, Andi Networks, Vivendi Universal, TDK MediActive and The Disney Channel, among others) Mr. Allen is particularly proud of his contributions to the formation of the Henson Digital Performance System, a process for bringing live performance to digital graphics that received the 2001 Smithsonian Award for Outstanding Achievement in Media and Technology.

Spark Unlimited

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